Social media integration
Social media...your business depends on it
More than ever, social media should be a key part of every company’s marketing strategy, but in today’s busy, fast paced world it’s difficult to seamlessly harness the power of engagement without the aid of technology.
That’s where we come in.
Our online marketing teams can help to integrate social media into your digital practices and grow your online audience in order to create a more interactive and engaging environment surrounding your brand’s website.
Specifically, we’ll do the following.:
- Monitor your social media channels daily, searching for opportunities to engage with key influencers and brand promoters within your audience.
- Look for and post valuable and interesting content to share across your social media channels.
- Keep your website current with social media platform changes (e.g. Facebook switching from “fans” to “likes”)
- Use analytics to help assess what’s working...and what’s not
We’ll include access to social media channels by:
- Adding social share and follow buttons on each page and blog post - to aid in exposure and customer engagement.
- Adding a social login option to your website - a proven means of increasing registration conversions and retention due to the shorter login and account creation process.
- Integrating social media where appropriate to encourage social sharing and brand awareness (e.g. adding your twitter feed (where you advertise sales) to your website’s product pages)